by Tami Brehse | Social Media
At the risk of sounding like the woman who’s desperately trying to be the “cool mom” of her daughter’s friends, I’ll say it: Snapchat is the coolest. If you’re a business that markets to customers under 35, you should be all over this platform right now. Yes, it can...
by Tami Brehse | Digital Marketing, Social Media
I’ve written/vlogged about my love for Buzzsumo, a free tool that works wonders for finding click-worthy content to share. But there’s a shiny new content research tool on the block, and it may just be giving Buzzsumo a run for its money. It’s called EpicBeat by...
by Tami Brehse | Business, Digital Marketing
“Tracking your metrics” might sound daunting, but I promise it doesn’t have to be. It’s just a fancy way of saying you’re monitoring important aspects of your website’s performance. Your doctor checks your height, weight and blood pressure every time you come in,...
by Tami Brehse | Business, Digital Marketing
It seems crowdfunding has become the new go-to cash source for anyone with an idea and the chutzpah to put it out there on the internet. Here’s how it works. You use a platform like Kickstarter or Indiegogo to create a page explaining your idea, be it a new product,...
by Tami Brehse | Social Media
If you’re new to Facebook ads, all of the different options for promoting your page can be confusing. Heck, I’ve been using Facebook ads for years and even I still get confused! You’ve probably noticed that Facebook has several different terms that describe the...