by Tami Brehse | Business, Digital Marketing, PR, Uncategorized
Back when I was a reporter, I loved getting pitched great stories from local business owners. I also got a ton of pitches that were just plain awful. They were pages and pages long. They had no news value. They were essentially people wanting a free commercial for...
by Tami Brehse | Social Media
I’m about to go on a bit of a rant, so I apologize in advance for any unwelcome sass or snark. In the last two days, I’ve had two separate businesspeople tell me they’re giving up on social media because it’s “pointless” and “doesn’t work.” They told me they think...
by Tami Brehse | Business, Digital Marketing
Are Your Site’s CTAs Optimized? Being a business owner, it’s easy to feel like you have so many bases to cover. You have to convince people to: visit your website/store, buy your product, sign up for your email list, like your page on Facebook, come back and...
by Tami Brehse | Social Media
If you feel like your brand’s Facebook engagement rate is at an all-time low, you’re not alone. It’s been widely documented that organic (unpaid) reach for Facebook pages has been falling, and then falling some more. It’s a business move on Facebook’s part, because...
by Tami Brehse | Business, Digital Marketing
Headline A: ‘How To Make More Money’ Headline B: ‘3 Secrets That Will Instantly Boost Your Profits For Free’ Which headline is more appealing? It’s a no-brainer than headline number two is more compelling, but why? It has to do with the...