The ‘Get Major Media Coverage’ Video Course is LIVE!
Back when I was a reporter, I loved getting pitched great stories from local business owners. I also got a ton of pitches that were just plain awful. They were pages and pages long. They had no news value. They were essentially people wanting a free commercial for...
The Power of Asking Your Audience For One Thing
Are Your Site’s CTAs Optimized? Being a business owner, it’s easy to feel like you have so many bases to cover. You have to convince people to: visit your website/store, buy your product, sign up for your email list, like your page on Facebook, come back and...
Action-Packed Words To Punch Up Your Marketing
Headline A: ‘How To Make More Money’ Headline B: ‘3 Secrets That Will Instantly Boost Your Profits For Free’ Which headline is more appealing? It’s a no-brainer than headline number two is more compelling, but why? It has to do with the...
3 Site Metrics You Absolutely Must Track (and Why They Matter)
“Tracking your metrics” might sound daunting, but I promise it doesn’t have to be. It’s just a fancy way of saying you’re monitoring important aspects of your website’s performance. Your doctor checks your height, weight and blood pressure every time you come in,...
7 Reasons a Crowdfunding Campaign is NOT For You
It seems crowdfunding has become the new go-to cash source for anyone with an idea and the chutzpah to put it out there on the internet. Here’s how it works. You use a platform like Kickstarter or Indiegogo to create a page explaining your idea, be it a new product,...
Hi, I’m Tami. I’m a freelance writer and marketing consultant and this is my website.
