Business owners–even the most savvy ones–are always coming to me with these lame story ideas they want to try to get covered on TV, in the newspaper and online.
I try to explain that you can’t just snap your fingers and magically get press coverage. You have to actually have a great story to pitch!
It’s not rocket science, but it does take a little technique.
So how can you land stories with outlets like ABC News, Huffington Post, the Wall Street Journal and more?
I’ve developed a 7-day crash course that will teach you everything you need to know about getting major media coverage for your business.
It’s the process I use for my own (paying) clients, and I’m going to teach it to you with no strings attached, because I truly believe it’s something that every entrepreneur should know how to do.
If you can use a computer, you can use this process, whether you’re a business owner, a blogger or just starting out from scratch.
Here’s how it will work.
When you register, I’ll send you one email a day for seven days. Each email will cover a different topic in the process, including…
- What the media cares about and actually wants to cover
- What makes a story newsworthy–and what makes it not
- How to find tons of different media angles for your business + a step-by-step worksheet
- How to find the exact reporter who wants to write about what you’re pitching
- The anatomy of a perfect pitch
- The pitching process: how to pitch, when to pitch, and more
- Following up, tweaking and landing the story
See? Count ’em. Seven days, seven topics.
By the end, you’ll be ready to pitch a damn good story and land yourself some coverage.
Did I mention this is totally free?
I hope you’ll join me in ridding the world of bad story pitches–one business at a time.